Nursing Care Facilities Market: ZIP 07851
Opportunity Score
46
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 07851 is an urban area. with a population of 298 and household incomes well above the national median ($105,139).
Area Profile
298
Population
$105,139
Median Income
+41% vs. national
Urban
Area Type
Median Age: 37.6 —
mixed-age market, broad menu appeal.
College-Educated: 26.8% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,860
2BR Fair Market Rent
$320 K
Median Home Value
Tips for Starting a Elder Care Business in New Jersey
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
- The median income here is $105,139. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+41% vs. $74,580
Nearby Markets
07826
3.8 mi
Pop: 5,575
$114,784
07881
7.6 mi
Pop: 0
Walk: 6.3
18328
8.3 mi
Pop: 8,061
$81,833
Walk: 3.8
18337
8.9 mi
Pop: 15,517
$89,935
Walk: 10.6
07827
10.3 mi
Pop: 4,111
$99,938
Walk: 5.4
18324
10.4 mi
Pop: 9,591
$69,000
07860
10.5 mi
Pop: 26,521
$104,113
Walk: 6.2
07822
11.1 mi
Pop: 904
$106,250
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits