Nursing Care Facilities Market: ZIP 11691
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 11691 is an urban area with moderate foot traffic. with a population of 68,704 and household incomes near the national median ($57,027). There are 11 nursing care facilities operations in ZIP 11691.
Area Profile
68,704
Population
$57,027
Median Income
-24% vs. national
Urban
Area Type
11.6/20
Foot Traffic
Walkable
Median Age: 36.0 —
mixed-age market, broad menu appeal.
College-Educated: 14.7% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 11691.
11
Nursing Care Facilities
Moderate — proven market
1.6 per 10K residents
7
Home Health Agencies
1.0 per 10K residents
What this means:
Nursing Care Facilities are 61.1% of the relevant market in ZIP 11691 (11 vs. 7 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,520
2BR Fair Market Rent
$1,444
Median Gross Rent
$650 K
Median Home Value
2
Bank Branches
$160 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Nursing Care Facilities
- 11
- Related Businesses
- 7
- Bank Branches
- 2
vs. National Average
Median Income
-24% vs. $74,580
Walkability
+1.1 pts vs. national avg
Nearby Markets
11096
1.4 mi
Pop: 9,897
$88,160
11692
2.2 mi
Pop: 23,247
$49,507
Walk: 11.3
11509
2.5 mi
Pop: 1,747
$162,500
11516
2.9 mi
Pop: 8,733
$102,083
Walk: 17.8
11559
3.3 mi
Pop: 9,130
$156,429
Walk: 15.1
11693
3.4 mi
Pop: 13,066
$67,829
Walk: 12.2
11430
3.6 mi
Pop: 448
Walk: 13.3
11598
4.0 mi
Pop: 14,316
$181,574
Walk: 14.6
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits