ElderCareCost
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Home ZIP 22193

Nursing Care Facilities Market: ZIP 22193

Opportunity Score
81 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 22193 is an urban area with low foot traffic. with a population of 83,798 and household incomes well above the national median ($119,273).

Area Profile

83,798
Population
$119,273
Median Income
+60% vs. national
Urban
Area Type
9.0/20
Foot Traffic
Car-Dependent
Median Age: 35.5 — mixed-age market, broad menu appeal.
College-Educated: 22.2% — value-focused market, keep prices competitive.

Competition

Nursing Care Facilities and related businesses in ZIP 22193.

18
Home Health Agencies
2.1 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,170
2BR Fair Market Rent
$1,868
Median Gross Rent
$430 K
Median Home Value
4
Bank Branches
$620 K deposits

Tips for Starting a Elder Care Business in Virginia

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
  • The median income here is $119,273. That gives you pricing room most markets don't offer. Don't underprice.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits