Nursing Care Facilities Market: ZIP 22939
Opportunity Score
78
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 22939 is an urban area. with a population of 7,148 and household incomes above the national median ($81,765).
Area Profile
7,148
Population
$81,765
Median Income
+10% vs. national
Urban
Area Type
Median Age: 38.1 —
mixed-age market, broad menu appeal.
College-Educated: 24.6% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,920
2BR Fair Market Rent
$1,586
Median Gross Rent
$320 K
Median Home Value
Tips for Starting a Elder Care Business in Virginia
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+10% vs. $74,580
Nearby Markets
22980
6.3 mi
Pop: 32,756
$63,176
Walk: 8.1
24482
7.1 mi
Pop: 5,331
$72,693
Walk: 9.7
24469
8.0 mi
Pop: 0
Walk: 3.9
24437
8.0 mi
Pop: 1,625
$88,397
24401
8.2 mi
Pop: 37,720
$63,746
Walk: 8.9
24477
8.4 mi
Pop: 11,405
$81,188
Walk: 4.7
24431
10.0 mi
Pop: 2,412
$76,380
Walk: 4.3
24467
10.5 mi
Pop: 2,500
$92,165
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits