ElderCareCost
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Home ZIP 25701

Nursing Care Facilities Market: ZIP 25701

Opportunity Score
57 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 25701 is an urban area with low foot traffic. with a population of 21,860 and household incomes near the national median ($51,671).

Area Profile

21,860
Population
$51,671
Median Income
-31% vs. national
Urban
Area Type
9.4/20
Foot Traffic
Very Car-Dependent
Median Age: 42.8 — older demographic, may prefer sit-down options.
College-Educated: 26.3% — balanced market for quality & value.

Competition

Nursing Care Facilities and related businesses in ZIP 25701.

4
Home Health Agencies
1.8 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,060
2BR Fair Market Rent
$869
Median Gross Rent
$150 K
Median Home Value
11
Bank Branches
$1.8 M deposits

Tips for Starting a Elder Care Business in West Virginia

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.

Quick Facts

Area Type
Urban
Foot Traffic
Very Car-Dependent
Related Businesses
4
Bank Branches
11

vs. National Average

Median Income
-31% vs. $74,580
Walkability
-1.1 pts vs. national avg

Check Another Market

Or estimate costs with the ElderCareCost calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits