Nursing Care Facilities Market: ZIP 30012
Opportunity Score
48
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 30012 is an urban area. with a population of 33,034 and household incomes near the national median ($60,169). There are 3 nursing care facilities operations in ZIP 30012.
Area Profile
33,034
Population
$60,169
Median Income
-19% vs. national
Urban
Area Type
Median Age: 38.8 —
mixed-age market, broad menu appeal.
College-Educated: 15.6% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 30012.
3
Nursing Care Facilities
Low competition — room to establish
0.9 per 10K residents
4
Home Health Agencies
1.2 per 10K residents
What this means:
Nursing Care Facilities are 42.9% of the relevant market in ZIP 30012 (3 vs. 4 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,470
2BR Fair Market Rent
$1,134
Median Gross Rent
$200 K
Median Home Value
1
Bank Branches
$83 K deposits
Quick Facts
- Area Type
- Urban
- Nursing Care Facilities
- 3
- Related Businesses
- 4
- Bank Branches
- 1
vs. National Average
Median Income
-19% vs. $74,580
Nearby Markets
30013
5.6 mi
Pop: 28,220
$71,086
Walk: 7.8
30039
6.0 mi
Pop: 51,742
$90,500
Walk: 6.8
30058
7.4 mi
Pop: 63,421
$62,633
Walk: 5.9
30094
8.0 mi
Pop: 34,017
$87,619
Walk: 5.3
30087
8.3 mi
Pop: 37,570
$89,484
Walk: 7.3
30054
8.7 mi
Pop: 10,851
$73,750
Walk: 7.6
30078
9.9 mi
Pop: 41,041
$90,054
Walk: 7.2
30052
10.0 mi
Pop: 79,020
$90,567
Walk: 5.9
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits