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Showing results for ZIP 49255 (MI)
Home ZIP 36693

Nursing Care Facilities Market: ZIP 36693

Opportunity Score
49 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 36693 is an urban area with low foot traffic. with a population of 18,257 and household incomes near the national median ($69,580). There are 4 nursing care facilities operations in ZIP 36693.

Area Profile

18,257
Population
$69,580
Median Income
-7% vs. national
Urban
Area Type
7.3/20
Foot Traffic
Car-Dependent
Median Age: 42.7 — older demographic, may prefer sit-down options.
College-Educated: 28.1% — balanced market for quality & value.

Competition

Nursing Care Facilities and related businesses in ZIP 36693.

4
Nursing Care Facilities
Low competition — room to establish
2.2 per 10K residents
6
Home Health Agencies
3.3 per 10K residents
What this means: Nursing Care Facilities are 40.0% of the relevant market in ZIP 36693 (4 vs. 6 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,160
2BR Fair Market Rent
$1,090
Median Gross Rent
$200 K
Median Home Value
2
Bank Branches
$230 K deposits

Tips for Starting a Elder Care Business in Alabama

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
Nursing Care Facilities
4
Related Businesses
6
Bank Branches
2

vs. National Average

Median Income
-7% vs. $74,580
Walkability
-3.3 pts vs. national avg

Check Another Market

Or estimate costs with the ElderCareCost calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits