Nursing Care Facilities Market: ZIP 37098
Opportunity Score
64
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 37098 is an urban area. with a population of 5,933 and household incomes near the national median ($53,902).
Area Profile
5,933
Population
$53,902
Median Income
-28% vs. national
Urban
Area Type
Median Age: 35.2 —
mixed-age market, broad menu appeal.
College-Educated: 7.8% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$950
2BR Fair Market Rent
$845
Median Gross Rent
$200 K
Median Home Value
1
Bank Branches
$36 K deposits
Tips for Starting a Elder Care Business in Tennessee
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Bank Branches
- 1
vs. National Average
Median Income
-28% vs. $74,580
Nearby Markets
37025
5.6 mi
Pop: 6,321
$80,462
38476
7.0 mi
Pop: 1,240
$128,588
Walk: 4.7
38454
10.2 mi
Pop: 888
$46,750
38487
11.7 mi
Pop: 688
$100,542
Walk: 3.2
37029
12.1 mi
Pop: 6,737
$91,571
38482
13.0 mi
Pop: 1,742
$71,829
37137
13.7 mi
Pop: 1,999
$43,239
Walk: 6.7
37062
14.4 mi
Pop: 13,165
$87,598
Walk: 5.8
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits