Nursing Care Facilities Market: ZIP 38321
Opportunity Score
50
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 38321 is an urban area. with a population of 2,629 and household incomes near the national median ($62,269).
Area Profile
2,629
Population
$62,269
Median Income
-17% vs. national
Urban
Area Type
Median Age: 41.8 —
older demographic, may prefer sit-down options.
College-Educated: 6.6% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$960
2BR Fair Market Rent
$654
Median Gross Rent
$130 K
Median Home Value
Tips for Starting a Elder Care Business in Tennessee
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
-17% vs. $74,580
Nearby Markets
38348
8.7 mi
Pop: 987
$33,819
Walk: 2.3
38390
10.4 mi
Pop: 1,281
$48,555
Walk: 3.1
38235
11.1 mi
Pop: 207
$58,750
38344
11.6 mi
Pop: 8,816
$51,881
Walk: 4.7
38258
13.6 mi
Pop: 1,384
$52,150
38220
14.5 mi
Pop: 1,824
$43,698
38351
15.0 mi
Pop: 17,958
$53,573
Walk: 7.1
38388
15.7 mi
Pop: 1,427
$61,917
Walk: 3.2
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits