Nursing Care Facilities Market: ZIP 40118
Opportunity Score
62
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 40118 is an urban area. with a population of 9,903 and household incomes near the national median ($52,257).
Area Profile
9,903
Population
$52,257
Median Income
-30% vs. national
Urban
Area Type
Median Age: 37.1 —
mixed-age market, broad menu appeal.
College-Educated: 7.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,400
2BR Fair Market Rent
$1,020
Median Gross Rent
$140 K
Median Home Value
Tips for Starting a Elder Care Business in Kentucky
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
-30% vs. $74,580
Nearby Markets
40109
2.3 mi
Pop: 2,363
$73,350
40214
3.9 mi
Pop: 45,986
$53,563
Walk: 11.0
40219
5.3 mi
Pop: 39,107
$52,271
Walk: 12.2
40209
6.1 mi
Pop: 571
$52,697
40213
6.2 mi
Pop: 15,805
$60,734
Walk: 14.0
40221
6.2 mi
Pop: 0
Walk: 3.2
40272
6.7 mi
Pop: 37,595
$66,382
Walk: 8.1
40229
6.7 mi
Pop: 40,015
$78,877
Walk: 5.7
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits