ElderCareCost
Showing results for ZIP 38745 (MS)
Home ZIP 43311

Nursing Care Facilities Market: ZIP 43311

Opportunity Score
60 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 43311 is an suburban area with low foot traffic. with a population of 20,074 and household incomes near the national median ($64,217).

Area Profile

20,074
Population
$64,217
Median Income
-14% vs. national
Suburban
Area Type
8.4/20
Foot Traffic
Car-Dependent
Median Age: 40.3 — older demographic, may prefer sit-down options.
College-Educated: 11.7% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$930
2BR Fair Market Rent
$833
Median Gross Rent
$180 K
Median Home Value
9
Bank Branches
$500 K deposits

Tips for Starting a Elder Care Business in Ohio

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits