Nursing Care Facilities Market: ZIP 48723
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48723 is an rural area with low foot traffic. with a population of 11,960 and household incomes near the national median ($56,618).
Area Profile
11,960
Population
$56,618
Median Income
-24% vs. national
Rural
Area Type
9.8/20
Foot Traffic
Very Car-Dependent
Median Age: 45.0 —
older demographic, may prefer sit-down options.
College-Educated: 13.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$930
2BR Fair Market Rent
$737
Median Gross Rent
$130 K
Median Home Value
4
Bank Branches
$290 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 4
vs. National Average
Median Income
-24% vs. $74,580
Walkability
-0.8 pts vs. national avg
Nearby Markets
48744
9.8 mi
Pop: 4,387
$58,435
48767
12.5 mi
Pop: 2,041
$74,469
Walk: 5.1
48701
13.8 mi
Pop: 1,364
$61,976
48729
14.6 mi
Pop: 1,537
$54,844
Walk: 3.3
48733
14.7 mi
Pop: 1,650
$54,583
48735
14.7 mi
Pop: 965
$61,250
Walk: 5.0
48760
14.8 mi
Pop: 1,361
$59,083
Walk: 2.6
48741
15.3 mi
Pop: 2,049
$61,875
Walk: 3.6
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Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits