Nursing Care Facilities Market: ZIP 48852
Opportunity Score
12
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48852 is an rural area. with a population of 170 and household incomes below the national median ($46,250).
Area Profile
170
Population
$46,250
Median Income
-38% vs. national
Rural
Area Type
Median Age: 49.8 —
older demographic, may prefer sit-down options.
College-Educated: 9.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$930
2BR Fair Market Rent
$94 K
Median Home Value
Tips for Starting a Elder Care Business in Michigan
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
- This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.
Quick Facts
- Area Type
- Rural
vs. National Average
Median Income
-38% vs. $74,580
Nearby Markets
48829
3.8 mi
Pop: 3,461
$61,121
48888
4.9 mi
Pop: 5,905
$55,954
Walk: 4.4
48886
8.9 mi
Pop: 1,529
$66,360
Walk: 5.7
48891
9.8 mi
Pop: 2,923
$53,661
Walk: 3.8
48884
9.9 mi
Pop: 4,777
$60,000
48885
10.3 mi
Pop: 1,273
$68,958
Walk: 3.8
49310
11.1 mi
Pop: 2,989
$63,056
Walk: 5.3
48818
11.6 mi
Pop: 2,541
$59,148
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits