Nursing Care Facilities Market: ZIP 53188
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53188 is an urban area with moderate foot traffic. with a population of 34,290 and household incomes above the national median ($88,656). There are 6 nursing care facilities operations in ZIP 53188.
Area Profile
34,290
Population
$88,656
Median Income
+19% vs. national
Urban
Area Type
11.4/20
Foot Traffic
Walkable
Median Age: 39.8 —
mixed-age market, broad menu appeal.
College-Educated: 30.3% —
balanced market for quality & value.
Competition
Nursing Care Facilities and related businesses in ZIP 53188.
6
Nursing Care Facilities
Moderate — proven market
1.7 per 10K residents
3
Home Health Agencies
0.9 per 10K residents
What this means:
Nursing Care Facilities are 66.7% of the relevant market in ZIP 53188 (6 vs. 3 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,470
2BR Fair Market Rent
$1,235
Median Gross Rent
$320 K
Median Home Value
10
Bank Branches
$1.3 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Nursing Care Facilities
- 6
- Related Businesses
- 3
- Bank Branches
- 10
vs. National Average
Median Income
+19% vs. $74,580
Walkability
+0.9 pts vs. national avg
Nearby Markets
53072
4.6 mi
Pop: 26,652
$97,434
Walk: 7.4
53189
5.2 mi
Pop: 26,607
$114,555
Walk: 8.1
53183
5.3 mi
Pop: 3,073
$109,327
Walk: 4.6
53186
6.2 mi
Pop: 33,264
$74,596
Walk: 11.7
53018
6.9 mi
Pop: 7,884
$130,511
53127
7.4 mi
Pop: 211
53153
9.2 mi
Pop: 2,728
$148,342
53029
9.3 mi
Pop: 21,420
$109,778
Walk: 8.3
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits