Nursing Care Facilities Market: ZIP 53536
Opportunity Score
80
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53536 is an urban area. with a population of 9,449 and household incomes above the national median ($83,944).
Area Profile
9,449
Population
$83,944
Median Income
+13% vs. national
Urban
Area Type
Median Age: 39.0 —
mixed-age market, broad menu appeal.
College-Educated: 23.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,100
2BR Fair Market Rent
$927
Median Gross Rent
$270 K
Median Home Value
3
Bank Branches
$190 K deposits
Tips for Starting a Elder Care Business in Wisconsin
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Bank Branches
- 3
vs. National Average
Median Income
+13% vs. $74,580
Nearby Markets
53537
7.3 mi
Pop: 818
$56,375
53576
9.7 mi
Pop: 2,309
$72,917
Walk: 4.9
53521
10.6 mi
Pop: 3,688
$101,731
53548
10.7 mi
Pop: 20,509
$74,696
Walk: 13.4
53502
11.9 mi
Pop: 2,420
$87,768
53589
12.1 mi
Pop: 19,684
$93,509
Walk: 6.4
53520
12.8 mi
Pop: 6,758
$74,589
Walk: 2.3
53534
13.9 mi
Pop: 12,344
$94,250
Walk: 8.5
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits