Nursing Care Facilities Market: ZIP 54106
Opportunity Score
82
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54106 is an urban area. with a population of 4,945 and household incomes above the national median ($88,606).
Area Profile
4,945
Population
$88,606
Median Income
+19% vs. national
Urban
Area Type
Median Age: 41.3 —
older demographic, may prefer sit-down options.
College-Educated: 9.5% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$930
2BR Fair Market Rent
$764
Median Gross Rent
$250 K
Median Home Value
Tips for Starting a Elder Care Business in Wisconsin
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+19% vs. $74,580
Nearby Markets
54152
5.7 mi
Pop: 253
$61,500
54170
9.0 mi
Pop: 3,767
$76,705
54165
10.0 mi
Pop: 7,698
$88,135
Walk: 7.2
54913
11.0 mi
Pop: 24,366
$103,149
Walk: 6.9
54942
14.2 mi
Pop: 10,984
$113,633
54107
14.8 mi
Pop: 3,626
$76,394
54911
15.0 mi
Pop: 25,598
$66,747
Walk: 8.5
54914
15.3 mi
Pop: 31,448
$77,199
Walk: 9.6
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits