Nursing Care Facilities Market: ZIP 63010
Opportunity Score
65
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 63010 is an urban area with low foot traffic. with a population of 34,405 and household incomes above the national median ($76,839).
Area Profile
34,405
Population
$76,839
Median Income
+3% vs. national
Urban
Area Type
8.6/20
Foot Traffic
Car-Dependent
Median Age: 39.8 —
mixed-age market, broad menu appeal.
College-Educated: 17.0% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 63010.
5
Home Health Agencies
1.5 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,230
2BR Fair Market Rent
$1,074
Median Gross Rent
$210 K
Median Home Value
15
Bank Branches
$1.2 M deposits
Tips for Starting a Elder Care Business in Missouri
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 5
- Bank Branches
- 15
vs. National Average
Median Income
+3% vs. $74,580
Walkability
-1.9 pts vs. national avg
Nearby Markets
63052
3.8 mi
Pop: 28,741
$95,891
Walk: 6.5
63128
4.3 mi
Pop: 30,106
$87,266
Walk: 7.7
63053
4.8 mi
Pop: 60
$68,750
Walk: 8.8
63129
5.4 mi
Pop: 51,356
$91,920
Walk: 9.5
63026
6.8 mi
Pop: 45,267
$96,145
Walk: 8.4
63012
7.1 mi
Pop: 10,977
$99,860
Walk: 5.8
63127
7.4 mi
Pop: 5,161
$124,583
Walk: 12.8
63126
8.3 mi
Pop: 15,373
$99,795
Walk: 11.5
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits