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Nursing Care Facilities Market: ZIP 64024

Opportunity Score

67 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 64024 is an urban area with low foot traffic. with a population of 15,587 and household incomes above the national median ($80,781).

15,587

Population

$80,781

Median Income

+8% vs. national

Urban

Area Type

8.7/20

Foot Traffic

Car-Dependent

Median Age: 38.3 — mixed-age market, broad menu appeal.

College-Educated: 10.5% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$1,140

2BR Fair Market Rent

$916

Median Gross Rent

$190 K

Median Home Value

Bank Branches

$290 K deposits

State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.