Nursing Care Facilities Market: ZIP 64120
Opportunity Score
47
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 64120 is an urban area with high foot traffic. with a population of 525 and household incomes above the national median ($74,954).
Area Profile
525
Population
$74,954
Median Income
+1% vs. national
Urban
Area Type
16.3/20
Foot Traffic
Very Walkable
Median Age: 30.1 —
mixed-age market, broad menu appeal.
College-Educated: 43.4% —
strong appetite for artisan/specialty food.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,250
2BR Fair Market Rent
$1,623
Median Gross Rent
Tips for Starting a Elder Care Business in Missouri
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
vs. National Average
Median Income
+1% vs. $74,580
Walkability
+5.8 pts vs. national avg
Nearby Markets
64123
1.5 mi
Pop: 11,130
$46,764
64117
2.1 mi
Pop: 14,800
$59,219
Walk: 11.4
64125
2.4 mi
Pop: 2,723
$47,188
Walk: 8.8
64124
2.5 mi
Pop: 10,924
$46,384
Walk: 13.3
64126
3.3 mi
Pop: 6,433
$36,009
Walk: 11.9
64127
3.6 mi
Pop: 17,645
$32,179
Walk: 15.2
64053
4.0 mi
Pop: 6,817
$48,790
64106
4.3 mi
Pop: 10,666
$57,680
Walk: 17.3
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Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits