Nursing Care Facilities Market: ZIP 65301
Opportunity Score
50
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 65301 is an suburban area with low foot traffic. with a population of 35,347 and household incomes near the national median ($58,906). There are 6 nursing care facilities operations in ZIP 65301.
Area Profile
35,347
Population
$58,906
Median Income
-21% vs. national
Suburban
Area Type
9.2/20
Foot Traffic
Very Car-Dependent
Median Age: 36.9 —
mixed-age market, broad menu appeal.
College-Educated: 12.4% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 65301.
6
Nursing Care Facilities
Moderate — proven market
1.7 per 10K residents
11
Home Health Agencies
3.1 per 10K residents
What this means:
Nursing Care Facilities are 35.3% of the relevant market in ZIP 65301 (6 vs. 11 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$920
2BR Fair Market Rent
$865
Median Gross Rent
$160 K
Median Home Value
12
Bank Branches
$940 K deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
- Nursing Care Facilities
- 6
- Related Businesses
- 11
- Bank Branches
- 12
vs. National Average
Median Income
-21% vs. $74,580
Walkability
-1.3 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits