Nursing Care Facilities Market: ZIP 68111
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 68111 is an urban area with moderate foot traffic. with a population of 25,118 and household incomes below the national median ($41,010).
Area Profile
25,118
Population
$41,010
Median Income
-45% vs. national
Urban
Area Type
13.9/20
Foot Traffic
Walkable
Median Age: 28.1 —
young market, strong street food demand.
College-Educated: 6.7% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 68111.
4
Home Health Agencies
1.6 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,060
2BR Fair Market Rent
$1,109
Median Gross Rent
$100 K
Median Home Value
1
Bank Branches
$140 K deposits
Tips for Starting a Elder Care Business in Nebraska
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
- Median income sits at $41,010. Price sensitivity is real. Build your model around volume or keep overhead minimal.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 4
- Bank Branches
- 1
vs. National Average
Median Income
-45% vs. $74,580
Walkability
+3.4 pts vs. national avg
Nearby Markets
68131
2.1 mi
Pop: 13,928
$47,800
Walk: 14.9
68178
2.5 mi
Pop: 2,301
Walk: 14.8
68104
2.6 mi
Pop: 37,003
$57,488
Walk: 13.5
68183
3.2 mi
Pop: 0
Walk: 15.1
68102
3.2 mi
Pop: 9,311
$60,525
51510
3.3 mi
Pop: 3,773
$75,037
Walk: 9.8
68132
3.4 mi
Pop: 14,245
$81,556
Walk: 14.2
68105
3.8 mi
Pop: 21,933
$53,253
Walk: 13.3
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits