Nursing Care Facilities Market: ZIP 68137
Opportunity Score
72
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 68137 is an urban area with moderate foot traffic. with a population of 24,294 and household incomes above the national median ($82,256).
Area Profile
24,294
Population
$82,256
Median Income
+10% vs. national
Urban
Area Type
11.4/20
Foot Traffic
Walkable
Median Age: 39.5 —
mixed-age market, broad menu appeal.
College-Educated: 26.0% —
balanced market for quality & value.
Competition
Nursing Care Facilities and related businesses in ZIP 68137.
7
Home Health Agencies
2.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,430
2BR Fair Market Rent
$1,337
Median Gross Rent
$230 K
Median Home Value
9
Bank Branches
$1.5 M deposits
Tips for Starting a Elder Care Business in Nebraska
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 7
- Bank Branches
- 9
vs. National Average
Median Income
+10% vs. $74,580
Walkability
+0.9 pts vs. national avg
Nearby Markets
68144
2.0 mi
Pop: 25,468
$81,887
Walk: 12.4
68138
3.4 mi
Pop: 11,638
$82,555
Walk: 7.6
68010
3.7 mi
Pop: 763
$72,000
68128
3.8 mi
Pop: 18,994
$81,870
Walk: 9.5
68154
4.2 mi
Pop: 23,232
$82,509
Walk: 10.6
68127
4.5 mi
Pop: 20,588
$65,331
Walk: 11.5
68124
5.0 mi
Pop: 15,630
$96,341
Walk: 12.2
68135
5.1 mi
Pop: 30,009
$139,563
Walk: 8.5
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits