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Nursing Care Facilities Market: ZIP 71351

Opportunity Score
37 / 100 Challenging
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 71351 is an rural area with low foot traffic. with a population of 11,494 and household incomes below the national median ($48,006). There are 3 nursing care facilities operations in ZIP 71351.

Area Profile

11,494
Population
$48,006
Median Income
-36% vs. national
Rural
Area Type
3.5/20
Foot Traffic
Very Car-Dependent
Median Age: 36.1 — mixed-age market, broad menu appeal.
College-Educated: 8.4% — value-focused market, keep prices competitive.

Competition

Nursing Care Facilities and related businesses in ZIP 71351.

3
Nursing Care Facilities
Low competition — room to establish
2.6 per 10K residents
3
Home Health Agencies
2.6 per 10K residents
What this means: Nursing Care Facilities are 50.0% of the relevant market in ZIP 71351 (3 vs. 3 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$900
2BR Fair Market Rent
$774
Median Gross Rent
$160 K
Median Home Value
5
Bank Branches
$360 K deposits

Quick Facts

Area Type
Rural
Foot Traffic
Very Car-Dependent
Nursing Care Facilities
3
Related Businesses
3
Bank Branches
5

vs. National Average

Median Income
-36% vs. $74,580
Walkability
-7.0 pts vs. national avg

Check Another Market

Or estimate costs with the ElderCareCost calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits