ElderCareCost
Showing results for ZIP 24471 (VA)
Home ZIP 74110

Nursing Care Facilities Market: ZIP 74110

Opportunity Score
59 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 74110 is an urban area with moderate foot traffic. with a population of 15,185 and household incomes below the national median ($40,116).

Area Profile

15,185
Population
$40,116
Median Income
-46% vs. national
Urban
Area Type
12.8/20
Foot Traffic
Walkable
Median Age: 31.5 — mixed-age market, broad menu appeal.
College-Educated: 5.0% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,070
2BR Fair Market Rent
$909
Median Gross Rent
$68 K
Median Home Value
1
Bank Branches
$35 K deposits

Tips for Starting a Elder Care Business in Oklahoma

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
  • Median income sits at $40,116. Price sensitivity is real. Build your model around volume or keep overhead minimal.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits