Nursing Care Facilities Market: ZIP 74344
Opportunity Score
49
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 74344 is an rural area. with a population of 14,386 and household incomes near the national median ($56,644). There are 5 nursing care facilities operations in ZIP 74344.
Area Profile
14,386
Population
$56,644
Median Income
-24% vs. national
Rural
Area Type
Median Age: 52.6 —
older demographic, may prefer sit-down options.
College-Educated: 19.3% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 74344.
5
Nursing Care Facilities
Low competition — room to establish
3.5 per 10K residents
4
Home Health Agencies
2.8 per 10K residents
What this means:
Nursing Care Facilities are 55.6% of the relevant market in ZIP 74344 (5 vs. 4 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$960
2BR Fair Market Rent
$902
Median Gross Rent
$210 K
Median Home Value
5
Bank Branches
$570 K deposits
Quick Facts
- Area Type
- Rural
- Nursing Care Facilities
- 5
- Related Businesses
- 4
- Bank Branches
- 5
vs. National Average
Median Income
-24% vs. $74,580
Nearby Markets
74346
10.8 mi
Pop: 8,244
$48,974
Walk: 5.8
64868
10.9 mi
Pop: 151
$85,573
Walk: 4.9
64863
11.1 mi
Pop: 1,403
$38,482
Walk: 4.3
74343
11.2 mi
Pop: 3,245
$46,037
Walk: 5.2
74370
11.4 mi
Pop: 3,678
$50,625
Walk: 4.6
74331
15.0 mi
Pop: 7,110
$58,307
74342
18.2 mi
Pop: 2,092
$46,991
72768
19.3 mi
Pop: 1,320
$43,625
Walk: 3.7
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits