Nursing Care Facilities Market: ZIP 74454
Opportunity Score
56
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 74454 is an urban area. with a population of 3,013 and household incomes near the national median ($61,722).
Area Profile
3,013
Population
$61,722
Median Income
-17% vs. national
Urban
Area Type
Median Age: 42.7 —
older demographic, may prefer sit-down options.
College-Educated: 13.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,020
2BR Fair Market Rent
$630
Median Gross Rent
$190 K
Median Home Value
1
Bank Branches
$15 K deposits
Tips for Starting a Elder Care Business in Oklahoma
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Bank Branches
- 1
vs. National Average
Median Income
-17% vs. $74,580
Nearby Markets
74463
5.8 mi
Pop: 2,032
$29,821
Walk: 5.7
74458
6.1 mi
Pop: 112
Walk: 4.9
74401
8.9 mi
Pop: 16,015
$39,767
Walk: 8.9
74429
11.3 mi
Pop: 16,351
$73,545
Walk: 6.5
74467
11.8 mi
Pop: 14,166
$58,398
Walk: 5.7
74446
12.9 mi
Pop: 496
$39,327
74436
13.7 mi
Pop: 4,831
$59,589
Walk: 5.1
74403
17.8 mi
Pop: 29,199
$57,171
Walk: 8.0
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits