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Nursing Care Facilities Market: ZIP 79404

Opportunity Score

51 / 100 Fair

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 79404 is an urban area with low foot traffic. with a population of 8,686 and household incomes below the national median ($48,642).

8,686

Population

$48,642

Median Income

-35% vs. national

Urban

Area Type

6.4/20

Foot Traffic

Car-Dependent

Median Age: 41.2 — older demographic, may prefer sit-down options.

College-Educated: 9.4% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$1,010

2BR Fair Market Rent

$958

Median Gross Rent

$86 K

Median Home Value

State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.