Nursing Care Facilities Market: ZIP 90240
Opportunity Score
85
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 90240 is an urban area with moderate foot traffic. with a population of 25,326 and household incomes well above the national median ($108,860).
Area Profile
25,326
Population
$108,860
Median Income
+46% vs. national
Urban
Area Type
13.3/20
Foot Traffic
Walkable
Median Age: 38.1 —
mixed-age market, broad menu appeal.
College-Educated: 20.4% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 90240.
3
Home Health Agencies
1.2 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,750
2BR Fair Market Rent
$1,966
Median Gross Rent
$760 K
Median Home Value
1
Bank Branches
$250 K deposits
Tips for Starting a Elder Care Business in California
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
- The median income here is $108,860. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 3
- Bank Branches
- 1
vs. National Average
Median Income
+46% vs. $74,580
Walkability
+2.8 pts vs. national avg
Nearby Markets
90241
1.3 mi
Pop: 45,484
$84,375
Walk: 15.0
90242
2.8 mi
Pop: 40,983
$83,238
Walk: 13.9
90660
3.1 mi
Pop: 60,821
$86,956
Walk: 12.0
90040
3.5 mi
Pop: 11,683
$70,909
Walk: 14.7
90201
3.8 mi
Pop: 93,783
$56,824
Walk: 13.5
90606
3.9 mi
Pop: 31,881
$94,904
Walk: 14.5
90650
4.1 mi
Pop: 100,808
$98,709
Walk: 13.8
90670
4.1 mi
Pop: 18,255
$87,830
Walk: 13.7
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits