Nursing Care Facilities Market: ZIP 97371
Opportunity Score
32
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97371 is an suburban area with moderate foot traffic.
Area Profile
445
Population
Suburban
Area Type
10.4/20
Foot Traffic
Walkable
Median Age: 65.5 —
older demographic, may prefer sit-down options.
College-Educated: 13.9% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,610
2BR Fair Market Rent
$963
Median Gross Rent
$320 K
Median Home Value
Tips for Starting a Elder Care Business in Oregon
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Walkable
vs. National Average
Walkability
-0.1 pts vs. national avg
Nearby Markets
97304
5.6 mi
Pop: 34,846
$91,731
Walk: 11.5
97101
7.3 mi
Pop: 3,945
$105,061
97302
10.6 mi
Pop: 40,954
$83,697
Walk: 15.2
97338
10.9 mi
Pop: 22,977
$73,345
Walk: 16.3
97303
11.9 mi
Pop: 40,893
$81,057
Walk: 14.0
97306
12.2 mi
Pop: 34,160
$89,773
Walk: 11.7
97351
12.8 mi
Pop: 11,384
$84,717
97301
13.0 mi
Pop: 56,274
$57,497
Walk: 15.4
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits