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Nursing Care Facilities Market: ZIP 97405

Opportunity Score
65 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 97405 is an urban area with moderate foot traffic. with a population of 46,870 and household incomes above the national median ($93,136). There are 7 nursing care facilities operations in ZIP 97405.

Area Profile

46,870
Population
$93,136
Median Income
+25% vs. national
Urban
Area Type
11.6/20
Foot Traffic
Walkable
Median Age: 45.7 — older demographic, may prefer sit-down options.
College-Educated: 42.1% — strong appetite for artisan/specialty food.

Competition

Nursing Care Facilities and related businesses in ZIP 97405.

7
Nursing Care Facilities
Moderate — proven market
1.5 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,550
2BR Fair Market Rent
$1,417
Median Gross Rent
$490 K
Median Home Value
1
Bank Branches
$130 K deposits

Tips for Starting a Elder Care Business in Oregon

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits