Nursing Care Facilities Market: ZIP 98351
Opportunity Score
72
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98351 is an urban area. with a population of 1,832 and household incomes well above the national median ($145,613).
Area Profile
1,832
Population
$145,613
Median Income
+95% vs. national
Urban
Area Type
Median Age: 52.9 —
older demographic, may prefer sit-down options.
College-Educated: 17.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,790
2BR Fair Market Rent
$690 K
Median Home Value
Tips for Starting a Elder Care Business in Washington
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
- The median income here is $145,613. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+95% vs. $74,580
Nearby Markets
98349
5.0 mi
Pop: 5,021
$84,282
98388
6.2 mi
Pop: 7,054
$97,634
Walk: 6.7
98516
7.0 mi
Pop: 28,286
$92,191
Walk: 11.3
98303
7.3 mi
Pop: 1,341
$72,074
98394
8.4 mi
Pop: 1,036
$46,792
Walk: 5.7
98506
9.2 mi
Pop: 18,763
$93,968
Walk: 12.5
98333
9.7 mi
Pop: 3,365
$172,917
Walk: 5.0
98327
10.1 mi
Pop: 9,952
$114,423
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits