ElderCareCost
Showing results for ZIP 53549 (WI)
Home ZIP 22206

Nursing Care Facilities Market: ZIP 22206

Opportunity Score
89 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 22206 is an urban area with moderate foot traffic. with a population of 20,678 and household incomes well above the national median ($136,472).

Area Profile

20,678
Population
$136,472
Median Income
+83% vs. national
Urban
Area Type
13.8/20
Foot Traffic
Walkable
Median Age: 35.8 — mixed-age market, broad menu appeal.
College-Educated: 58.9% — strong appetite for artisan/specialty food.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,900
2BR Fair Market Rent
$2,332
Median Gross Rent
$570 K
Median Home Value
3
Bank Branches
$110 K deposits

Tips for Starting a Elder Care Business in Virginia

  • State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
  • Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
  • Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
  • Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
  • The median income here is $136,472. That gives you pricing room most markets don't offer. Don't underprice.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits