Nursing Care Facilities Market: ZIP 24168
Opportunity Score
21
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 24168 is an suburban area with low foot traffic. with a population of 132 and household incomes near the national median ($56,625).
Area Profile
132
Population
$56,625
Median Income
-24% vs. national
Suburban
Area Type
6.8/20
Foot Traffic
Car-Dependent
Median Age: 54.2 —
older demographic, may prefer sit-down options.
College-Educated: 17.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$850
2BR Fair Market Rent
Tips for Starting a Elder Care Business in Virginia
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
vs. National Average
Median Income
-24% vs. $74,580
Walkability
-3.8 pts vs. national avg
Nearby Markets
24089
2.4 mi
Pop: 2,074
$42,900
24078
2.6 mi
Pop: 7,217
$51,579
24055
4.0 mi
Pop: 11,520
$41,733
Walk: 4.2
24112
7.1 mi
Pop: 30,862
$47,059
Walk: 6.8
24102
8.3 mi
Pop: 1,504
$93,750
Walk: 4.8
24148
11.8 mi
Pop: 8,528
$54,155
Walk: 4.9
24165
12.5 mi
Pop: 1,633
$62,206
Walk: 3.4
24133
13.0 mi
Pop: 2,521
$55,321
Walk: 3.7
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits