Nursing Care Facilities Market: ZIP 31405
Opportunity Score
69
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 31405 is an urban area with moderate foot traffic. with a population of 39,724 and household incomes near the national median ($62,123).
Area Profile
39,724
Population
$62,123
Median Income
-17% vs. national
Urban
Area Type
14.4/20
Foot Traffic
Very Car-Dependent
Median Age: 35.9 —
mixed-age market, broad menu appeal.
College-Educated: 23.6% —
value-focused market, keep prices competitive.
Competition
Nursing Care Facilities and related businesses in ZIP 31405.
13
Home Health Agencies
3.3 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,500
2BR Fair Market Rent
$1,431
Median Gross Rent
$300 K
Median Home Value
7
Bank Branches
$700 K deposits
Tips for Starting a Elder Care Business in Georgia
- State licensing for assisted living takes 6-12 months and involves facility inspections, staffing plans, and background checks. Start early.
- Staffing is your #1 cost and #1 challenge. CNA turnover runs 50-75% annually in most markets. Budget for constant recruiting.
- Medicare and Medicaid reimbursement rates vary by state. Some states pay well. Others don't cover costs. Know your state's rates before committing.
- Start small. A residential care home (6-8 beds) requires far less capital than a 50-bed facility and lets you prove your model.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 13
- Bank Branches
- 7
vs. National Average
Median Income
-17% vs. $74,580
Walkability
+3.9 pts vs. national avg
Nearby Markets
31409
2.9 mi
Pop: 536
31408
4.5 mi
Pop: 11,791
$40,109
Walk: 10.6
31415
4.6 mi
Pop: 11,788
$37,890
Walk: 14.6
31419
5.4 mi
Pop: 57,354
$70,734
Walk: 10.0
31401
6.3 mi
Pop: 20,562
$50,182
Walk: 15.3
31322
6.8 mi
Pop: 28,695
$91,293
Walk: 4.8
31421
7.7 mi
Pop: 18
31406
7.7 mi
Pop: 34,649
$66,084
Walk: 12.5
Check Another Market
Or estimate costs with the ElderCareCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits